Monday, February 6, 2017

Faucet Face

      
In the summer of 2011 I traveled to Ngaamba, Kenya on a mission trip with my family. While there I became aware of the struggle for a critical unit of survival, water. I returned with a new perspective and passion.  Every human has the right to  clean accessible water in their community, but the sad reality is that everyone does not have the ability to exercise that right. Faucet Face shares this belief and makes a stand to make a change one glass bottle at a time.
For each bottle purchased, a minimum of 100 liters of clean water is provided for families in India. 

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How do they market their Product? 
1) Creative use of their website 
2) working with websites bloggers and writers to be advertised on "one for one" and non-profit lists
3) Social Media Accounts including: twitter, Facebook, Pinterest, Instagram, and Blogging 
4) Target Market Partnerships including: Mod cloth, Urban Outfitters, Trina Turk, Fab, Perch, Paper Source and more 

4 comments:

  1. I think it is so important for companies to take responsibility and have a positive impact on the world. This company is truly making a difference and it is crucial that companies like these get recognized so more people know about their purposes!

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  2. This idea is so awesome! It would be absolutely amazing if everyone had access to clean water, but unfortunately that is not the case. This company is taking the right steps to change the world and hopefully their marketing efforts will allow many consumers to learn about this product!

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  3. This is so awesome! I feel like companies always talk about making a difference, but never have the means to do it. I think this is such a great thing that will positively impact the world, and get the word out!

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  4. Awesome idea. I hope the company stays true to its mission and foundational goal. Nonprofit companies everywhere tend to lose sight of why they were started in the first place and they become machines trying to make a penny or a dime everywhere they turn.

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